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"The Publicist's View"

Me and My...Bio

Why a bio is one of the most important things you will ever need...

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Why publicity isn't an exact science

The truth is this: public relations and publicity efforts cannot guarantee that the folks you are trying to reach actually will be.

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What Is "Social Media Management"?

Social media is easy to use, inexpensive and effective. Knowing how to find someone who could help you use it better is important.

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Fix Up Your Website

Why having a site that is hard to use is almost as bad as having no website at all.

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